Open Travel Guide
Shopping in Belgrade

Belgrade Shopping Guide 2026

Shopping Belgrade: the markets, districts, and souvenirs that are actually worth suitcase space.

Belgrade has 11+ markets and shopping districts covered in this guide, led by Kalenić Market (Kalenić pijaca), Zeleni Venac Market and Bajloni (Skadarlija) Market. Each entry below includes the practical details — what it costs, when to go, and how to plan around it.

Belgrade is the capital and largest city of Serbia, set at the confluence of the Sava and Danube rivers. Known for the Kalemegdan Fortress, the bohemian Skadarlija quarter, the Temple of Saint Sava and a lively splavovi (river barge) nightlife, it blends Ottoman, Habsburg and Yugoslav layers into one of the Balkans' most energetic cities.

Best souvenirs

Authentic items worth bringing home.

Souvenir

Rakija (Šljivovica)

Serbian fruit brandy, most famously made from plums; buy sealed bottles from markets or reputable shops and check for a producer label

Price: 800-3,000 RSD (~$8-30) per half-litre bottle

Where: Kalenić Market, Skadarlija shops, Knez Mihailova

Souvenir

Ajvar

Roasted red pepper and eggplant spread sold in jars; mild and hot versions

Price: 400-900 RSD (~$4-9) per jar

Where: Kalenić Market, Zeleni Venac Market, supermarkets

Souvenir

Kajmak

Fresh clotted cream; buy sealed and refrigerated if flying home within a few days (check airline and customs rules)

Price: 500-1,000 RSD (~$5-10) per 250 g

Where: Kalenić Market, Zeleni Venac Market

Souvenir

Serbian honey and dried peppers

Local honey and dried red peppers for cooking

Price: 600-1,500 RSD (~$6-15) per jar

Where: Kalenić Market, Zemun Market

Souvenir

Traditional embroidery and lace

Embroidered tablecloths and lace pieces with Serbian folk patterns

Price: 800-4,000 RSD (~$8-40)

Where: Kalemegdan stalls, Skadarlija stalls, Ethnographic Museum Shop

Souvenir

Šajkača hat

Traditional Serbian cap with a V-shaped top, sold in many sizes

Price: 1,500-3,500 RSD (~$15-35)

Where: Knez Mihailova souvenir shops, Belgrade Window

Souvenir

Pirot kilim and woven textiles

Woven wool rugs and textiles with geometric patterns from south-eastern Serbia

Price: 3,000-20,000 RSD (~$30-200)

Where: Ethnographic Museum Shop, craft galleries

Souvenir

Belgrade-themed books and prints

Illustrated books, maps and prints of the city

Price: 600-3,000 RSD (~$6-30)

Where: Belgrade Window, Knez Mihailova bookshops

Traditional markets

Where locals shop and travellers find treasures.

Market

Kalenić Market (Kalenić pijaca)

Belgrade's best-known produce market near Saint Sava, good for fruit, honey, cheese and kajmak. Prices are usually marked; cash in dinar is the norm. Going before noon gives the best selection. A reconstruction of the market has been announced, so check the layout on arrival.

Where: Vračar, near the Church of Saint Sava

Hours: Daily 6:00-19:00 (listing; confirm)

Market

Zeleni Venac Market

A busy central market and transport hub a short walk from Knez Mihailova, selling fruit and vegetables, cheese and cured meats. Useful for a picnic or souvenir food on the way to the bus stops.

Where: Stari Grad, next to Zeleni venac bus hub

Hours: Typically morning to late afternoon daily (confirm)

Market

Bajloni (Skadarlija) Market

One of the larger downtown markets, set among turn-of-the-century merchant houses just below Skadarlija. Four sections cover produce, dairy and general goods.

Where: Dorćol, below Skadarlija

Hours: Typically early morning to mid-afternoon (confirm)

Market

Zemun Market (Zemunska pijaca)

The main market of Zemun, a short walk from the Danube quay and Gardoš hill. Combine it with a fish lunch on the Kej oslobođenja.

Where: Zemun old town

Hours: Typically morning to mid-afternoon; busiest on Saturday (confirm)

Market

Knez Mihailova Street

Belgrade's pedestrian main street running from Republic Square to the Kalemegdan fortress, lined with international chains, department stores, bookshops and souvenir shops. Street sellers near the tourist stretch charge visitors more; compare prices before buying.

Where: Stari Grad, from Republic Square to Kalemegdan

Hours: Shops generally Mon-Sat 9:00-22:00, Sun 10:00-18:00 (varies by shop)

Market

Belgrade Window (Beogradski izlog)

A shop on Knez Mihailova with a good selection of Belgrade-themed souvenirs and books, easier to browse than street stalls.

Where: Stari Grad, Knez Mihailova

Hours: Typically Mon-Sat 9:00-21:00 (confirm)

Market

Ethnographic Museum Shop

The Ethnographic Museum shop on Studentski trg stocks locally produced folk crafts, textiles and gifts, with fixed prices.

Where: Stari Grad, Studentski trg

Hours: Museum hours typically Tue-Sun (confirm; closed Mondays)

Market

Skadarlija Craft Stalls

Small galleries and stalls along the cobbled street sell paintings, embroidery, ceramics and rakija bottles. Prices are not always posted; ask before picking items up and compare with Knez Mihailova.

Where: Skadarlija, Stari Grad

Hours: Typically daytime to early evening, more active in summer

Market

Kalemegdan Handicraft Stalls

Street stalls around the Kalemegdan approaches sell traditional Serbian glass, lace and wood crafts. Quality is uneven; look for handmade finish and negotiate politely.

Where: Kalemegdan fortress approaches

Hours: Typically daytime in fine weather

Market

Ušće Shopping Center

Large shopping mall with about 150 stores, a multiplex cinema, bowling and restaurants. Reached by tram or bus from the old town or by taxi.

Where: Novi Beograd, at the Sava-Danube confluence

Hours: Daily 10:00-22:00 (listing; confirm)

Market

Delta City

One of Belgrade's largest malls, with international fashion brands and a food court. Trams 7, 9 and 11 and bus 95 stop at Agostina Neta.

Where: Novi Beograd, Block 67

Hours: Daily 9:00-22:00; Sun 9:00-20:00 (listing; confirm)