Apulia (Puglia) is the sun-drenched heel of Italy's boot, stretching along the Adriatic and Ionian coasts with over 800 km of coastline, centuries-old whitewashed towns, and a food culture that rivals anywhere in the country. Home to two UNESCO World Heritage Sites — the iconic trulli of Alberobello and the enigmatic Castel del Monte — Apulia blends Norman castles, Baroque Lecce stonework, and ancient masserie (fortified farmhouses) into an unforgettable landscape.
Luxury hotels
Five-star and palace properties.
Borgo Egnazia
Apulia's definitive luxury resort — a purpose-built Apulian village of trulli villas, cottages, and a championship PGA golf course. Spa covers 2,700 m². Three restaurants including Due Camini (Michelin-starred). Justin Timberlake and Jessica Biel married here in 2012.
Masseria San Domenico
A 15th-century Apulian watchtower masseria converted into a Leading Hotels of the World member. The seawater pool, thalassotherapy spa, and olive grove are the centrepieces. Restaurant serves modern Apulian cuisine using the estate's own olive oil and vegetables.
Masseria Torre Coccaro
A Relais & Châteaux masseria in a 16th-century Apulian watchtower. The spa is set in a masseria grotto; cellar holds 2,000 wine labels; cookery school offers classes to guests.
Relais La Sommità
Michelin-starred Cielo restaurant, rooftop infinity pool over the White City, and 16 individually decorated suites inside a 16th-century palazzo. The most intimate luxury address in Ostuni.
Fine dining
Michelin-starred and chef-driven restaurants.
Due Camini at Borgo Egnazia
Michelin-starred restaurant inside Borgo Egnazia — tasting menu focused on Apulian heritage ingredients, indigenous grain pasta, and sea produce. Reservation essential months in advance.
Cielo at Relais La Sommità
Panoramic rooftop terrace in Ostuni's White City. Michelin-quality modern Apulian cooking with sweeping views over the ancient olive groves to the Adriatic Sea.
Il Poeta Contadino, Alberobello
Michelin recognition inside a 19th-century trullo in Alberobello — six-course tasting menu built around seasonal Apulian ingredients from local farms.
Fornello da Ricci, Ceglie Messapica
Michelin-starred farmhouse restaurant — one of Apulia's most serious culinary addresses. Creative cooking using foraged herbs, heritage breeds, and biodynamic wines.
Exclusive experiences
Bespoke and once-in-a-lifetime activities.
Private trullo rental in the Valle d'Itria
Rent an entire historic trullo complex exclusively — pools, olive groves, and concierge service available. Sleep inside a UNESCO building with full privacy.
Private boat charter to Tremiti Islands
Charter a private motorboat from Vieste or Monopoli for an exclusive day trip to the Tremiti Islands — snorkelling, caves, and lunch on board.
Helicopter transfer Bari to Borgo Egnazia
15-minute helicopter transfer from Bari airport directly to the Borgo Egnazia or Masseria San Domenico helipad. Ultimate arrival experience.
Private olive oil tasting at historic masseria
Exclusive tasting of the estate's DOP Apulian olive oils with the masseria owner — includes tour of 19th-century cold-press mill and lunch.
Tailor-made wine tour of Primitivo vineyards
Private guide and driver for a half-day Manduria wine route — visit 2–3 top producers including Pervini and Vigne e Vini, finishing with a private cellar dinner.
Sunrise access to Alberobello trulli
Private guided access to the trulli area at 6 AM before the site opens — empty streets, pure light, and a professional photographer included.
Spas & wellness
World-class spa retreats and treatments.
Vair Spa at Borgo Egnazia
2,700 m² wellness centre with thalassotherapy, olive oil treatments, and traditional Apulian massages using local herbs. Private suite available.
Mandara Spa at Masseria San Domenico
Thalassotherapy pool, seawater hydrotherapy, and olive oil face and body treatments on a cliff above the Adriatic.
Grotta Spa at Masseria Torre Coccaro
Unique spa carved into a natural masseria grotto — stone vaulted ceilings, warm mineral water pools, and signature Apulian botanical treatments.
Luxury transport
Travel in style.