Open Travel Guide
Shopping in Liguria

Liguria Shopping Guide 2026

Where to shop in Liguria — from market halls to design districts, with bargaining notes where they apply.

The short answer: start with Mercato Orientale, Mercato dei Fiori di Sanremo and Sarzana Antiques Market. This guide profiles 3+ markets and shopping districts in Liguria, with prices, timing, and the practical notes that decide whether each one earns a place in your plan.

Liguria is a narrow, crescent-shaped region in northwest Italy, hugging the Mediterranean between the Alps, the Apennines, and the sea. Known as the Italian Riviera, it is famous for the five cliffside villages of the Cinque Terre, the glamorous harbour of Portofino, and the maritime city of Genoa. Liguria is also the birthplace of pesto, focaccia, and a culinary tradition built around the sea and the steep, terraced coast.

Best souvenirs

Authentic items worth bringing home.

Souvenir

Pesto alla Genovese

Authentic jarred pesto made with Genovese DOP basil, pine nuts, Pecorino, Parmigiano, garlic, and Ligurian olive oil; buy from historic Genoa botteghe for the genuine recipe

Price: €5-12 per jar

Where: Genoa food shops, Mercato Orientale, Sottoripa arcades

Souvenir

Taggiasca Olive Oil

Delicate extra-virgin olive oil pressed from small Taggiasca olives grown on the terraces of the Riviera di Ponente, prized for cooking and finishing

Price: €12-30 per 500ml

Where: Imperia and Taggia frantoi, Genoa specialty shops, producer estates

Souvenir

Acciughe di Monterosso (salted anchovies)

Salt-cured anchovies from the Cinque Terre, a Slow Food presidium, sold packed in salt or oil for transport

Price: €8-18 per jar

Where: Monterosso and Cinque Terre shops, Genoa salumerias

Souvenir

Sciacchetra & Cinque Terre Wines

Sweet amber Sciacchetra passito and crisp dry whites from the terraced Cinque Terre vineyards; Vermentino, Pigato, and Rossese are the key Ligurian varietals

Price: €15-60 per bottle (Sciacchetra higher)

Where: Cinque Terre cantinas, Genoa enoteche, Riviera wine estates

Souvenir

Chiavari Macrame Lace

Hand-knotted macrame fringe and lace from Chiavari, traditionally used for shawls and table linens, made by local artisans on the Tigullio coast

Price: €20-150

Where: Chiavari artisan workshops, Santa Margherita Ligure shops

Souvenir

Campo Ligure Filigree Silver

Delicate filigree jewellery of finely twisted silver wire, a centuries-old craft of the village of Campo Ligure with its own filigree museum

Price: €30-300

Where: Campo Ligure workshops and filigree museum shop, Genoa jewellers

Souvenir

Albisola Ceramics

Hand-painted majolica in the distinctive blue-and-white antico Savona style and bright modern designs from the ceramics towns of Albisola and Savona

Price: €15-200

Where: Albisola Superiore botteghe, Savona ceramics shops

Souvenir

Ardesia (Ligurian Slate) Objects

Carved and engraved black slate from the Fontanabuona valley, made into cheese boards, plaques, and tableware

Price: €10-80

Where: Fontanabuona valley workshops, Lavagna and Chiavari shops

Souvenir

Focaccia & Farinata Mixes

Dried focaccia and chickpea farinata flour mixes to recreate Ligurian street food at home, alongside focaccia di Recco cheese-bread ingredients

Price: €4-10

Where: Genoa bakeries, Recco food shops, Mercato Orientale

Souvenir

Sanremo Flowers & Floral Goods

Cut flowers, dried arrangements, and floral cosmetics from the Riviera dei Fiori around Sanremo, Italy's flower-growing capital

Price: €5-40

Where: Sanremo Mercato dei Fiori, Riviera florists and perfumeries

Traditional markets

Where locals shop and travellers find treasures.