Voodoo Doughnut is Portland, Oregon's most internationally recognized food destination, operating from its original Old Town location on SW 3rd Avenue since 2003. Founded by Tres Shannon and Kenneth 'Cat Daddy' Pogson, the shop built its reputation on a combination of unconventional flavors, irreverent aesthetics, and a 24-hour operating schedule that made it a fixture of Portland's late-night culture before the city became a food tourism destination. The Voodoo Doll Doughnut—a yeast doughnut shaped like a person, filled with raspberry jelly, and served with a pretzel stake—is the most photographed item and the visual symbol of the brand. The Bacon Maple Bar, a long-style glazed doughnut topped with maple frosting and strips of thick-cut bacon, has been imitated by doughnut shops across the United States and represents the bridge between Portland's food culture and its gift for making the unexpected feel natural. The Portland Cream, a chocolate-glazed Bavarian cream doughnut with a city-themed design, is the more traditional offering that appeals to visitors who want quality without novelty. The pink boxes in which Voodoo Doughnuts are sold have become a recognizable symbol of Portland itself, and the shop maintains long queues on weekend nights as a social institution as much as a food stop. Quality is genuine: the yeast doughnuts are made fresh throughout the day and night, and the toppings—though theatrical—use real ingredients. The original Old Town location is the most atmospheric, surrounded by the neon and street life of Portland's entertainment district.
Signature dishes
- Voodoo Doll Doughnut
- Bacon Maple Bar
- Portland Cream
Good to know
- Known for
- Portland's most famous doughnut shop; unconventional flavors and 24-hour availability since 2003
- Hours
- Open 24 hours
- Reservations
- None; walk-in (expect 15–30 min queue on weekends)
Location
22 SW 3rd Ave, Portland, OR 97204
45.5228, -122.6749 View on map
Highlights
- Portland's most internationally recognized food landmark, open 24 hours since 2003 in Old Town
- Voodoo Doll Doughnut and Bacon Maple Bar are the most imitated doughnut creations in the US
- Iconic pink boxes have become a portable symbol of Portland food culture worldwide
- Fresh yeast doughnuts made throughout the day and night with genuinely creative, quality toppings
- Late-night Old Town location embedded in Portland's entertainment district and street culture
Tips for visiting
- The Bacon Maple Bar and Voodoo Doll are the two items most worth trying on a first visit
- Weekday mornings see far shorter queues than weekend nights; the doughnuts are equally fresh
- The original Old Town location on SW 3rd is the most atmospheric; the NE Alberta location has shorter waits
- Voodoo boxes make distinctive gifts and travel well for a few hours—useful for bringing doughnuts to a hotel or Airbnb
- The menu rotates occasionally with seasonal and limited-edition doughnuts alongside the permanent classics
Accessibility
The Voodoo Doughnut Old Town location is at street level on SW 3rd Avenue with step-free entry. The interior ordering area is compact and can be crowded during peak hours; wheelchair users may find it easier to visit during off-peak times when the space is less congested. The queue on the sidewalk is at grade.
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Frequently asked questions
Is Voodoo Doughnut open 24 hours?
Yes. The original Old Town Portland location at 22 SW 3rd Avenue is open 24 hours, seven days a week. Other Voodoo locations have more conventional hours; check before visiting an alternate location late at night.
How long is the typical queue at Voodoo Doughnut?
Weekend evenings and late nights see the longest queues, sometimes 20–40 minutes. Weekday mornings and afternoons are typically much shorter. The line wraps around the block on Saturday and Sunday nights from approximately 10 PM to 2 AM.
Are there vegan options at Voodoo Doughnut?
Yes. Voodoo Doughnut maintains a selection of vegan doughnuts made without dairy or eggs. The vegan options are clearly labeled on the menu board; availability varies by time of day.
Is Voodoo Doughnut good beyond its tourist reputation?
Yes. The yeast doughnuts are genuinely well-made—light, properly fermented, and fresh throughout the 24-hour cycle. The novelty flavors are fun, but the core product quality is solid and the experience is distinctively Portland.
Where are the other Voodoo Doughnut locations?
Voodoo operates a second Portland location on NE Davis Street, as well as shops in Denver, Austin, Los Angeles, Orlando, Las Vegas, and other cities. The Portland original remains the most recognized and the only 24-hour location in the Oregon market.