A popular beachfront seafood restaurant on Benidorm's Levante beach serving fresh grilled fish, paellas, and rice dishes with views over the Mediterranean.
La Pepica de Benidorm is a well-regarded beachfront seafood restaurant on Benidorm's Levante beach, the long arc of sand that defines the eastern side of this Alicante province resort town. Sharing a name but not a direct affiliation with the legendary Valencia La Pepica, this restaurant has built its own local following for honest, generously portioned seafood and Mediterranean rice dishes served with direct views over the turquoise waters of the Mediterranean. The menu is the familiar language of the Costa Blanca coast: mixed grilled fish, paella de mariscos (seafood paella), fideuà, and whole-fish preparations including sea bream and sea bass. Gazpacho is served as a cold refresher alongside shellfish starters. The setting is the principal draw — tables on or near the beach promenade, with the Mediterranean as the constant backdrop, and the Benidorm skyline of hotels rising behind. The restaurant operates daily for lunch and in the summer months extends to evening dinner service. Reservations are advisable in summer (June–August) when Benidorm is at peak occupancy and beachfront tables are in high demand. Prices are moderate and appropriate for the quality and location.
Good to know
- Reservations
- Recommended in summer
Location
Av. de la Marina, 1, 03501 Benidorm
Highlights
- Beachfront setting on Benidorm's Levante beach with direct Mediterranean sea views
- Paella de mariscos and fideuà prepared with locally sourced Costa Blanca seafood
- Generous mixed grilled fish platters suited to shared table dining
- Convenient location for visitors staying along the Levante beach strip
- Summer dinner service — rare among dedicated beach lunch restaurants in the province
Tips for visiting
- Book a table in summer (June–August) as beachfront spots fill early.
- Order the paella or fideuà as the centrepiece and supplement with a shellfish starter.
- The restaurant is most enjoyable at lunchtime when the light on the sea is at its best.
- A walk along the Levante promenade before or after the meal is a pleasant way to spend the afternoon.
- Benidorm's Levante beach is generally less crowded at the northern end where the restaurant is located.
Accessibility
The restaurant is on the flat Levante promenade in Benidorm with level access from the beachfront walkway. The dining area is at ground level and generally accessible for wheelchair users. The Levante promenade is wide, paved, and well suited to mobility aids.
Frequently asked questions
Is La Pepica de Benidorm related to the famous La Pepica in Valencia?
The name is shared but the restaurants are independent. The Benidorm restaurant has its own identity and ownership, though both serve traditional Mediterranean seafood and rice dishes.
Does the restaurant serve dinner?
Dinner service is available in summer. Outside peak season the restaurant typically focuses on lunch only — confirm current hours before planning an evening visit.
What is the best dish to order?
The paella de mariscos is the highlight — a seafood paella made with freshly landed Costa Blanca catch. The mixed grilled fish platter is also a reliable choice for groups.
Is Benidorm a worthwhile destination beyond the beach?
Benidorm has a small and charming old town (Casco Antiguo) on the rocky promontory between the two beaches, with tapas bars and a viewpoint overlooking both bays. It is worth exploring before or after lunch.