One of Mexico's most photographed beaches, a shallow, turquoise bay with powder-white sand at the north end of Isla Mujeres, a short walk from the ferry pier.
Playa Norte is one of Mexico's most photographed beaches, a shallow, turquoise bay with powder-white sand at the north end of Isla Mujeres, in Quintana Roo. The island lies 13 km offshore from Cancun, and the beach is a short walk of about 10 minutes from the town pier along Avenida Rueda Medina. The water is exceptionally calm, clear and shallow, with a vivid turquoise colour and a gentle, sandy bottom that extends far from shore, so it is easy to wade a long way out. The beach faces a sheltered bay rather than open surf, which makes it one of the safest and most comfortable swimming spots in the region and ideal for children and nervous swimmers. The sand is fine and soft, and the shoreline curves gently around the northern tip of the island. The atmosphere is relaxed and sociable. Beach bars and restaurants line the sand, music plays through the afternoon, and many visitors arrive on day trips from Cancun, so the beach is busiest around midday. Paid loungers and umbrellas are widely available, and showers and toilets are usually found at the bars. Entry to the beach is free. Sargassum is typically light here compared with the Cancun Hotel Zone, though summer months from June to September are hotter and busier, and December to April brings the clearest water. Reaching the beach involves a ferry. Ferries run from Puerto Juarez or Playa Tortugas, taking about 15-30 minutes, with fares of roughly MXN 200-250 each way, and current schedules and prices should be confirmed with the operator before travel. From the pier, visitors can walk, take a golf cart or hire a taxi. Many day-trippers stay until late afternoon, when light softens and crowds thin. Staying later also allows a calm sunset view across the bay, and visitors should check the last ferry back to the mainland before settling in for the evening.
| Distance | Isla Mujeres is 13km offshore from Cancun; 20-30 minute ferry ride, then a 10-minute walk from the town pier |
|---|---|
| Getting there | Ferry from Puerto Juarez or Playa Tortugas, 15-30 minutes. Fares are roughly MXN 200-250 each way (approx USD 11-14); confirm current schedule and price at ultramarferry.com, then walk or take a golf cart or taxi from the pier |
| Difficulty | moderate |
| Best season | December-April for the clearest water; sargassum is typically light here; June-September is hotter and busier |
| Address | Playa Norte, Av. Rueda Medina, 77400 Isla Mujeres, Q.R. |
Amenities
- Free public access
- Beach bars and restaurants
- Paid loungers and umbrellas
- Showers and toilets (at bars)
- Very shallow, calm water
Good to know
- Best for
- families, swimmers, photographers, couples, sunbathers
Location
Playa Norte, Av. Rueda Medina, 77400 Isla Mujeres, Q.R.
21.2606, -86.7510 View on map
Highlights
- Shallow, calm turquoise bay with powder-white sand
- One of Mexico's most photographed beaches
- Beach bars, restaurants and paid loungers on the sand
- Short walk from the Isla Mujeres ferry pier
Tips for visiting
- Confirm ferry schedules and prices, and check the last return ferry
- Arrive early or stay late to avoid the midday day-trip crowds
- Walk, or take a golf cart or taxi, from the town pier
- Expect to pay for loungers and umbrellas at the bars
- Visit December-April for the clearest water
When to visit
December-April has the clearest water. Early morning and late afternoon avoid the midday day-trip crowds, and June-September is hotter and busier.
Frequently asked questions
How does a visitor reach Playa Norte from Cancun?
By ferry from Puerto Juarez or Playa Tortugas, taking 15-30 minutes, then a roughly 10-minute walk from the pier.
How much is the ferry?
Fares are roughly MXN 200-250 each way. Current prices should be confirmed with the operator.
Is Playa Norte good for children?
Yes, the water is very shallow and calm, with a gentle sandy bottom.
Is entry free?
Yes, public access is free, though loungers and umbrellas are paid.