Lily & Bloom Hotel

Lily & Bloom Hotel is a 37-room boutique hotel at 48 Lilienblum Street in the Lev HaIr area of Tel Aviv, Israel. Lilienblum Street is a lively, walkable street in the city centre known for its restaurants, bars and nightlife, and it runs close to Rothschild Boulevard, the Carmel Market and the Nahalat Binyamin crafts fair. The beach is roughly a fifteen to twenty-five minute walk or a short taxi ride, and Ben Gurion Airport is typically 30 to 45 minutes away by road. The hotel's small scale gives it an intimate, boutique atmosphere that contrasts with the large chain towers along the seafront, and the district around it contains many of the city's White City Bauhaus buildings, which makes a morning walk a good introduction to Tel Aviv's architecture. Accommodation is offered in Standard Rooms and Double Rooms, with rates generally from about 400 to 800 ILS per night depending on season, which places it at the affordable end of the boutique market. Listed amenities are free wifi and air conditioning, and no on-site restaurant, pool or spa is listed, so guests eat out in the many restaurants and cafes within a few minutes' walk, from quick breakfast stops to late dinners. The emphasis is on location and value rather than facilities. Service is oriented to independent leisure travellers, couples and visitors on short city breaks who plan to spend their days outside. The street is busy at night because of nearby bars and restaurants, so light sleepers should ask for a quieter room when booking. Demand rises around Jewish holidays, summer and spring or autumn weekends, so reserving early is advisable. As with any small older building, checking recent guest reviews helps confirm room size and condition before travel. Bicycle rental and electric scooters are widely available nearby for getting around the centre and reaching the beach quickly.