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  7. Laugavegur and Skólavörðustígur

Attractions · Capital Region, Reykjavik

Laugavegur and Skólavörðustígur

  • CategoryStreet
  • Duration1-3 hours
  • AdmissionAdult Free · Child Free
  • Rating★ 4.5
  • PriceFree
  • TransportCentral; Strætó stops at Hlemmur and Lækjartorg at either end

Laugavegur is the main shopping street of downtown Reykjavik, Iceland, running through the 101 district from Lækjartorg in the west toward Hlemmur in the east. Skólavörðustígur, the street that climbs from Laugavegur up Skólavörðuholt to Hallgrímskirkja, is the best-known side street, painted in rainbow colours in a long-standing local tradition. Together the two streets form the busiest walking area of the city, lined with Icelandic wool and design shops, outdoor clothing stores, bookshops, galleries, cafés, restaurants and bars.

The city's main shopping street and its rainbow-painted side street Skólavörðustígur, which climbs to Hallgrímskirkja, lined with wool and design shops, cafés, galleries and bars.

Laugavegur is the main shopping street of downtown Reykjavik, Iceland, running through the 101 district from Lækjartorg in the west toward Hlemmur in the east. Skólavörðustígur, the street that climbs from Laugavegur up Skólavörðuholt to Hallgrímskirkja, is the best-known side street, painted in rainbow colours in a long-standing local tradition. Together the two streets form the busiest walking area of the city, lined with Icelandic wool and design shops, outdoor clothing stores, bookshops, galleries, cafés, restaurants and bars. Visitors can browse hand-knitted lopapeysa sweaters, jewellery, ceramics and design objects, and many small independent shops sit alongside international brands. Street art, murals and sculptures give the area character, and the low-rise buildings with brightly painted corrugated iron give a typical Reykjavik look. A walk along both streets takes one to three hours, depending on how many shops and cafés visitors enter. Shops are generally open Monday to Saturday from 10:00 to 18:00 and Sunday from noon to 17:00, while bars and restaurants stay open late, particularly on weekend nights. The route is free, and parts of Laugavegur are pedestrianised in summer, which makes it comfortable to stroll. Strætó buses stop at both Hlemmur and Lækjartorg, so it is simple to start at one end and finish at the other. The best photo angle is from the lower part of Skólavörðustígur looking up toward the church, with the rainbow paving in the foreground. Weekday afternoons are quieter, while summer evenings and weekends are lively, with long daylight extending the evening hours. Visitors should dress for wind and rain, as weather changes quickly.

Practical information for Laugavegur and Skólavörðustígur · Last updated September 2026
Admission Free
Hours Shops generally Mon-Sat 10:00-18:00, Sun 12:00-17:00; bars late
Typical visit 1-3 hours
Best time Weekday afternoons; evenings for bars; summer for the long daylight
Getting there Central; Strætó stops at Hlemmur and Lækjartorg at either end
Address Laugavegur and Skólavörðustígur, 101 Reykjavik

Location

Laugavegur and Skólavörðustígur, 101 Reykjavik

64.1445, -21.9290 View on map

Highlights

  • Rainbow-painted Skólavörðustígur leading to Hallgrímskirkja
  • Icelandic wool, design and outdoor-clothing shops
  • Cafés, galleries and street art
  • Lively bars and restaurants in the evening
  • Free, walkable route between Lækjartorg and Hlemmur

Tips for visiting

  • Shops close earlier on Sundays, generally 12:00 to 17:00.
  • Look for the lopapeysa label when buying wool sweaters to confirm Icelandic origin.
  • Walk Skólavörðustígur uphill for the classic view of the church.
  • Dress for sudden changes in weather.
  • Visit on weekday afternoons for fewer crowds.

When to visit

Weekday afternoons are quietest, summer evenings are lively with long daylight, and bars are busiest at night on weekends.

Accessibility

Pavements are mostly level, and part of Laugavegur is pedestrianised in summer. Skólavörðustígur is steep, and some shops have steps at the entrance.

Frequently asked questions

How long does a walk take?

One to three hours, depending on shopping and café stops.

Is it worth it for kids?

Yes. The painted street, shops and cafés are easy to explore with children, though evenings can be busy with bars.

Is it free?

Yes, walking the streets is free.

Is photography allowed?

Yes, photography in the street is fine, though visitors should ask before photographing inside shops.