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Shopping · Flemish Region, Flemish Region

Veldstraat

  • SpecialtyHigh-street chains, local designers and chocolate shops
  • HoursShops typically Mon-Sat 10AM-6PM, some open Sunday afternoon
  • PriceFree to stroll; mid-range retail

Veldstraat is the main shopping street of Ghent in Belgium's Flemish Region, a pedestrian axis that runs from the Korenmarkt area toward the Kouter and links the medieval core with the squares on its eastern side. The street is the city's most reliable address for everyday retail, combining international high-street chains with a smaller number of independent shops, local designers and chocolatiers. Goods sold include clothing, shoes, accessories, books, homeware, cosmetics and Belgian confectionery.

Ghent's main shopping street, a pedestrian axis from Korenmarkt toward the Kouter, mixing chains and independent shops.

Veldstraat is the main shopping street of Ghent in Belgium's Flemish Region, a pedestrian axis that runs from the Korenmarkt area toward the Kouter and links the medieval core with the squares on its eastern side. The street is the city's most reliable address for everyday retail, combining international high-street chains with a smaller number of independent shops, local designers and chocolatiers. Goods sold include clothing, shoes, accessories, books, homeware, cosmetics and Belgian confectionery. Compared with a generic shopping centre, Veldstraat benefits from its setting: the facades are historic, side streets lead to quieter specialist shops, and the walk connects directly to Ghent's sights. Authentic local products are best found in the chocolate and food shops, while the chains offer the same range seen across Belgium. Souvenir trinkets are present but concentrated nearer the Korenmarkt and the historic waterfront rather than along the main stretch. Prices are fixed throughout, and bargaining is not practised. Card and contactless payment are accepted almost universally, with cash rarely necessary. Non-EU visitors can generally request a tax-free form for qualifying purchases from participating stores, subject to a minimum spend per shop. The street is lively on Saturdays and busier in the weeks before Christmas, and it is calmer on weekday mornings. Shops typically trade Monday to Saturday from about 10AM to 6PM, with some opening on Sunday afternoons. Sales in January and July bring the largest discounts. Food options are plentiful, with bakeries, sandwich shops, cafes and restaurant terraces along the street and the neighbouring squares, and the Kouter at the eastern end hosts markets on certain days. Visitors can cover the street in about half an hour at walking pace, but a full browse of the shops and side streets takes two to three hours, and the stroll pairs easily with the Kouter markets and the historic centre.

Practical information for Veldstraat · Last updated September 2026
Hours Shops typically Mon-Sat 10AM-6PM, some open Sunday afternoon
Price Free to stroll; mid-range retail
Address Veldstraat, 9000 Ghent

Location

Veldstraat, 9000 Ghent

51.0537, 3.7222 View on map

Highlights

  • Stroll the pedestrian axis from Korenmarkt toward the Kouter
  • Mix high-street chains with independent and local designer shops
  • Buy Belgian chocolate from specialist confectioners
  • Connect to the Kouter market square at the eastern end

Tips for visiting

  • Visit on a weekday morning for a calmer experience
  • Buy chocolate and food gifts from specialist shops rather than souvenir stands
  • Shop the January and July sales for reductions
  • Ask for tax-free paperwork if spending as a non-EU visitor
  • Check Sunday opening, as only some shops trade that afternoon

When to visit

Weekday mornings are quietest; Saturdays and the pre-Christmas period are the busiest.

Accessibility

The street is flat and paved and suited to wheelchairs and pushchairs, with most larger shops offering step-free entry.

Frequently asked questions

Is Veldstraat pedestrian-only?

Yes, it is a pedestrian shopping street, though trams and cyclists may share nearby routes.

Can purchases be bargained?

No. Prices in the shops are fixed, with discounts coming mainly from the seasonal sales.

Where does it lead?

It runs from the Korenmarkt area toward the Kouter square, connecting the medieval centre to the eastern shopping and market area.