A pioneer of the boutique hotel movement in New York, the Ace Hotel in NoMad has an effortlessly cool aesthetic with vinyl record players in rooms, two excellent restaurants, and a lobby that doubles as a co-working space for the city's creative class.
The Ace Hotel New York anchors the northern end of NoMad — the neighborhood around 29th Street between Madison Square Park and the Flatiron Building — and has served as a creative catalyst for the surrounding blocks since opening in 2009. The Ace was among the first hotels in New York to conceive the lobby as a public living room, filling it with communal tables, local vendors, and a café culture that made it as much a destination for Brooklyn creatives as for out-of-town guests. In doing so, it helped establish what has since become the defining characteristic of the boutique hotel movement in New York.
The hotel occupies a converted 1904 building on West 29th Street, with architectural details preserved throughout. The 260 rooms range from compact bunk rooms to spacious suites, with design choices that prioritize character over size — exposed brick, reclaimed wood, vintage fixtures, and Pendleton wool blankets. Each room includes a vinyl record player, reflecting the hotel's longstanding investment in music culture.
Dining and nightlife within the hotel are genuine destinations for New Yorkers, not just guests. The Breslin Bar and Dining Room has served celebrated nose-to-tail British-influenced cooking since opening, and remains a neighborhood anchor. The John Dory Oyster Bar serves excellent raw bar and seafood. Stumptown Coffee in the lobby is one of the busiest in Manhattan, open early for travelers starting their days before the rest of the building wakes.
The Ace brand ethos — operating at the intersection of music, art, and travel — manifests in the programming that flows through the building year-round, from lobby DJ sets to mezzanine art exhibitions. NoMad's position midway between Midtown and Downtown makes it an efficient base for exploring either side of the island. The 28th Street station on the 1 train and the N and R at Broadway–28th Street provide easy transit access citywide.
Amenities
- restaurant
- rooftop bar
- wifi
- gym
- co-working lobby
Location
20 W 29th St, New York, NY 10001
40.7455, -73.9894 View on map
Highlights
- Pioneer of the communal lobby hotel concept in NYC, opened 2009 in NoMad's creative corridor
- Vinyl record players in every room reflect the Ace brand's sustained investment in music and independent culture
- The Breslin Bar and Dining Room remains beloved by New Yorkers and guests for its nose-to-tail British-influenced cooking
- 260 rooms with exposed brick, reclaimed wood, and Pendleton blankets in a converted 1904 NoMad building
- Stumptown Coffee, rooftop bar, and the John Dory Oyster Bar all draw a vibrant local crowd
Tips for visiting
- The lobby is a popular co-working space and can be lively; request an upper-floor room if noise is a concern at night
- The Breslin is popular with locals — reserve a table at least two days in advance for weekend dinners
- 28th Street subway station on the 1 train is one block west; N and R trains are nearby at Broadway and 28th Street
- Madison Square Park is a five-minute walk and worth a morning visit before heading to Midtown or Downtown
- The John Dory Oyster Bar has no reservations for the bar counter — arriving at opening time secures the best seats
Accessibility
The Ace Hotel New York provides ADA-compliant accessible rooms with roll-in showers available on request. The lobby and dining areas are accessible at street level. Elevator access reaches all guest floors. Guests with specific mobility or accessibility requirements should contact the hotel prior to arrival to confirm room configuration and accessible routes through the building.
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Frequently asked questions
What is the vibe of the Ace Hotel New York?
The Ace Hotel New York attracts a creative, design-conscious clientele including musicians, designers, writers, and tech workers. The lobby functions as a co-working and social space, and the hotel programs music, art, and cultural events throughout the year.
What dining options are at the Ace Hotel New York?
The Breslin Bar and Dining Room serves acclaimed British pub-influenced food. The John Dory Oyster Bar serves raw bar and seafood. Stumptown Coffee in the lobby is open early for breakfast and coffee. All three are open to non-guests.
What room types does the Ace Hotel New York offer?
The hotel offers bunk rooms, standard double rooms, queen rooms, and suites. All feature vinyl record players, Pendleton wool blankets, and a mix of vintage and modern furnishings. Bunk rooms are the most affordable option and popular with solo travelers.
How close is the Ace Hotel to Madison Square Garden?
Madison Square Garden is approximately a 10-minute walk west on 34th Street. The Penn Station transit hub, serving Amtrak, NJ Transit, and the LIRR, is adjacent to MSG and reachable via the 1, 2, 3, A, C, and E trains.
Is the Ace Hotel New York part of a larger hotel group?
The Ace Hotel is an independent boutique hotel brand with properties in several US and international cities. It is not part of a major corporate hotel chain, which is central to its identity as a design-led independent hospitality concept.