The Varsity is one of the most iconic fast-food restaurants in the United States, a Georgia institution that has operated near Georgia Tech's campus in downtown Atlanta since Frank Gordy opened it in 1928. At peak hours the restaurant serves thousands of customers across its sprawling multi-room dining hall, car park, and drive-in lanes — widely cited as the world's largest drive-in restaurant by capacity. The carhop culture that defined American drive-ins in the mid-twentieth century survives at The Varsity in modified form, with counter service organised into a production-line rhythm governed by the iconic question delivered to every new customer: "What'll ya have?" The core menu has changed little in nearly a century: chili dogs ordered "all the way" with chili, mustard, and onion; onion rings cooked in the house fryer; the signature fried apple pie; and the FO — a frosted orange milkshake that has become the restaurant's most emblematic drink. The Varsity serves Coca-Cola products, and the pairing of a chili dog with an FO is considered the canonical Varsity meal. The multi-room interior seats hundreds, with televisions throughout airing Georgia sports programming. The Varsity is a mandatory stop on any serious Atlanta food itinerary, not merely for the food — which is honest, well-executed diner fare — but for the cultural experience of a space that has defined Atlanta's identity for nearly a hundred years. Additional Varsity locations operate in Athens and other Georgia cities.
Signature dishes
- Chili dog ('all the way')
- Onion rings
- Fried apple pie
- FO (orange frosted shake)
- Naked dog (plain hot dog)
Good to know
- Known for
- Georgia institution since 1928; the world's largest drive-in restaurant; counter-service carhop culture
- Hours
- Sun–Thu 10:00 AM – 11:00 PM; Fri–Sat 10:00 AM – 12:30 AM
- Reservations
- Not applicable (fast food counter service)
Location
61 North Ave NW, Atlanta, GA 30308
33.7737, -84.3907 View on map
Highlights
- Open since 1928 near Georgia Tech — widely cited as the world's largest drive-in restaurant by capacity
- Iconic ordering call 'What'll ya have?' and counter-line service unchanged since mid-century
- Famous chili dog 'all the way' with mustard, chili, and onion; and the FO frosted orange shake
- Fried apple pie and onion rings remain the menu's most beloved items
- A mandatory Atlanta cultural landmark: televised Georgia sports fill every room
Tips for visiting
- Order 'all the way' for the chili dog — that means mustard, chili, and onion, which is the traditional preparation
- The FO (frosted orange shake) is the drink to order; it is the defining Varsity beverage
- Counter service is quicker than the drive-in lanes during peak hours
- Visit during a Georgia Tech game day for the fullest expression of The Varsity's community atmosphere
- Weekday lunches are busiest between noon and 1:30 PM; arriving before or after that window means shorter queues
Accessibility
The Varsity's main Atlanta location is a large, spread-out building with multiple entrances at street level. The main counter areas and dining rooms are accessible to wheelchair users. Parking is extensive with accessible spaces available. The drive-in lanes accommodate vehicles with mobility adaptations.
Frequently asked questions
What is The Varsity famous for?
The Varsity is Atlanta's most famous fast-food institution, open since 1928 and recognised as the world's largest drive-in restaurant. It is best known for its chili dogs served 'all the way,' onion rings, fried apple pie, and the FO frosted orange shake.
What does ordering 'all the way' mean at The Varsity?
Ordering 'all the way' means topping a hot dog or burger with mustard, chili, and onion — the traditional Varsity preparation. Each ingredient can also be ordered individually.
Is The Varsity expensive?
No. The Varsity is one of Atlanta's most affordable dining experiences. A chili dog, onion rings, and FO shake can be had for under $15 per person.
Does The Varsity have locations outside Atlanta?
Yes. The Varsity has branches in Athens (near UGA), Kennesaw, and several other Georgia locations, though the original North Avenue Atlanta location is the largest and most storied.
What are the hours of The Varsity Atlanta?
The main Atlanta location is open Sunday through Thursday from 10:00 AM to 11:00 PM and Friday through Saturday from 10:00 AM to 12:30 AM.