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Restaurants · São Paulo, São Paulo

Z Deli

  • CuisineNew York-style Jewish deli
  • CategoryDeli
  • VibeBustling deli counter, casual and lively
  • Rating★ 4.4
  • Price$$

Z Deli is a New York-style Jewish delicatessen on Alameda Lorena in Jardins, one of São Paulo's most affluent residential and commercial neighbourhoods. Open since 1981 and reinvented after a major renovation, the deli brought a food tradition rarely found in the city, where Italian, Japanese and Lebanese kitchens dominate the immigrant-influenced dining scene.

A New York-style Jewish deli in Jardins, open since 1981 and reinvented after a major renovation, known for pastrami, matzo ball soup and towering sandwiches. It brings a distinct immigrant food tradition to São Paulo's dining scene, less common than the city's Italian or Japanese options.

Z Deli is a New York-style Jewish delicatessen on Alameda Lorena in Jardins, one of São Paulo's most affluent residential and commercial neighbourhoods. Open since 1981 and reinvented after a major renovation, the deli brought a food tradition rarely found in the city, where Italian, Japanese and Lebanese kitchens dominate the immigrant-influenced dining scene. The menu is built around house-cured pastrami, piled high on rye bread with mustard, alongside matzo ball soup, corned beef, Reuben sandwiches and pickled vegetables prepared in the deli style. The cheesecake, dense and lightly tangy, is a standing favourite for dessert. The dining room is casual and bustling, with deli-counter energy, close-set tables, exposed brickwork and a steady hum of conversation rather than a hushed or formal atmosphere; there is no dress code, and the pace suits a quick lunch as easily as a lingering dinner. The drinks list leans toward classic pairings for the food rather than an ambitious wine programme: local craft beers, simple cocktails and egg creams alongside coffee and soda, in keeping with the deli's diner-adjacent identity. Z Deli does not require advance booking for most visits, but reservations are recommended for dinner, particularly on Friday and Saturday nights when the Jardins crowd fills the room until the 1AM closing time. Portions are generous, and sandwiches are frequently split between two diners. The restaurant sits within walking distance of Jardins' main shopping streets, making it a practical stop between errands or after an evening out in the neighbourhood.

Practical information for Z Deli · Last updated August 2026
Price $$
Hours Sun-Thu 12PM-12AM, Fri-Sat 12PM-1AM
Reservations Recommended for dinner
Address Alameda Lorena, 1689, Jardins, São Paulo - SP, Brazil

Signature dishes

  • Pastrami sandwich
  • Matzo ball soup
  • Cheesecake

Good to know

Known for
New York-style Jewish deli; known for pastrami sandwiches

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Location

Alameda Lorena, 1689, Jardins, São Paulo - SP, Brazil

-23.5654, -46.6683 View on map

Highlights

  • House-cured pastrami piled high on rye bread
  • Matzo ball soup served in generous, comforting portions
  • Dense, lightly tangy New York-style cheesecake
  • Open until 1AM on Friday and Saturday nights
  • Bustling deli-counter atmosphere in Jardins

Tips for visiting

  • Reserve ahead for dinner, especially Friday and Saturday
  • Lunch service is quieter than dinner if a fast table is needed
  • Sandwiches are large; splitting one between two diners is common
  • Vegetarian choices are limited given the meat-forward menu
  • Save room for the cheesecake, a house specialty

Accessibility

The restaurant has street-level entry from Alameda Lorena with no steps into the dining room; specific wheelchair-accessible restroom details are not published, so travelers with mobility needs should call ahead to confirm.

Frequently asked questions

Is Z Deli kosher?

It serves kosher-style Jewish deli food but is not a certified kosher establishment.

Do I need a reservation?

Reservations are recommended for dinner, particularly on weekends, though walk-ins are common at lunch.

What is Z Deli known for?

Its pastrami sandwich and matzo ball soup are the signature orders, alongside its cheesecake for dessert.

Is Z Deli suitable for takeout?

Yes, sandwiches and deli items are available to go in addition to dine-in service.